Snapchat released its newest ad, and I am not the only one that is not sending seflies on Snapchat,  but if its users continuing growing at the rate they are now, I just may be.

If you follow our Twitter handle, @BlueArcherPGH, you may already know that we have been attending the Social Media Success Summit 2014 by Social Media Examiner. It is an online conference that spans the course of 4 weeks with over 45 industry speakers. 

Kantar is  pairing with Twitter to soon launch Twitter TV Ratings in Europe much like Nielsen has done in the United States. 

The exclusive, invite only social platform Ello has been the talk of the town in the world of social media. This network claims to be ad free and its fans are calling it the anti-Facebook. So, why does a social media marketer care? 

Apple Pay may be changing the way we spend money, even for those of us that are fiercely brand loyal to our Androids.