Blue Archer Blog
Social, Design, Marketing, Tech & More
Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings.
ChatGPT Atlas: Meet the Browser That Brings AI to Every Tab
OpenAI’s new ChatGPT Atlas browser transforms how we explore the web. Learn what it means for user experience, search behavior, and the future of SEO.
What Pittsburgh Businesses Can Learn from the New Pittsburgh Airport Terminal
As Pittsburgh awaits its new airport terminal, there’s more to learn than flight schedules. The airport’s transformation is full of lessons in leadership, identity, and digital reinvention that every local business (and website!) can take off from.
Generative Engine Optimization: Strategies to Win in AI
Get ahead in the evolving world of AI search! Discover Generative Engine Optimization (GEO) strategies to ensure your content is cited and visible in AI-powered answers, securing your brand's future authority and traffic.
How to Improve Employee Advocacy on LinkedIn: The Complete Playbook
LinkedIn Company Pages aren’t enough anymore. The real reach comes from your employees. In this playbook, discover what employee advocacy is, why it works, and how to launch a program with ready-to-use templates, examples, and tools that turn your team into your brand’s biggest advocates.
How to Get Cited in Google AI Overview
Learn how to get cited in Google’s AI Overview. Build authority, optimize content, and boost visibility with Blue Archer’s web design and SEO expertise.
