The Direction of Social Commerce
The "Buy Now" button integrates shopping with Twitter. Other platforms have tried, but will this be the one to kick it off? Twitter is still testing it out, but we may see more of it depending on the performance.
Google's 2014 Summer Updates
Continue ReadingSocial Media Events for Fall/Winter of 2014
Anyone in the industry can benefit from the slew of social media conferences happening this year. You could be an a student building your resume or a professional staying up-to-date on trends. We will review a schedule for the rest of the year including date, location, and a link.
ALS Challenge for Social Media Marketers
The ALS ice bucket challenge raised $5.5 million in donations since July 29, compared with $32,000 in the same time period last year. Needless to say, pouring water on our heads went viral to support a great cause. The internet came together to chip in once again.
Facebook: What to Know About Cross-Device Reporting
Facebook's new cross-device reporting will allow advertisers to gain an understanding as to which ads are converting customers off of which devices.