Fonts, like people, come in all shapes and sizes. Each has their own personality which is conveyed through your style of writing and content. Choosing the right font is key for your customers or clients to grasp the attitude and moral of your company.

Tiny Details

 Some websites appear more professional than others and it all comes down to the tiny details. Choosing the right font depends on the message of your website. Some fonts are exciting and playful while others are sophisticated and composed. Imagine altering your product or service by one minute aspect and it becomes more efficient than ever. That’s the indication of every detail matters. Hone in on the theme of your company and convey that through the features of your website.

Accent Fonts

 Teams work better together, and so do fonts. One font throughout your website can be boring and repetitive. Having a primary font on your website for headers will set a tone and consistency for your viewer. However, don’t forget about a secondary and an accent font to compliment that lead member. Layering each font will add to the overall concept of your theme. Allow the lead font to stand out as it will be the first words people will see. Secondary and accent fonts typically contain the bulk of information which should be smaller and more compact for easy reading.

Compatibility

Web browsers are constantly getting updates and format changes. Select a font that is compatible on all technological devices as boundaries will change. Mobile interfaces format information differently than desktops, so make sure your font looks good and is easy to read on all platforms.