Instagram will become more enticing for brands with a new set of tools available for business profiles soon. What should you know about the update for your profile? 

Instagram Business

With so many companies using Instagram, and many people on the platform interacting with them, there was a desire from our business community to do more. So we listened. And, after hundreds of interviews with businesses, three key needs became clear—stand out, get insights and find new customers.
Instagram Blog

How exactly do you get started with Instagram Business? The first requirement is to have a Facebook page. Keep in mind, you may not be able to do this just yet, it is for in the near future. 

Instagram Tools

Instagram Business profiles will have access to a slew of new options. 

• Contact
  • The contact feature will give the ability for an Instagram user to either call, map, or email the business. 
• Insights
  • Insights, like Facebook insights, will give business owners the ability to see the demographics of their audience base. 
• Promote
  • Also featured on Facebook, Instagram will soon give businesses the ability to promote high performing tweets. 

Stay Social

Instagram did not give an official release on its newest features, but you can always work on your existing account in the meantime.