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Instagram Reels: How to Utilize Them In Your Marketing Strategy

Instagram Reels: How to Utilize Them In Your Marketing Strategy

Reels is a new content format for Instagram that allows users to create and share short-form video content. This launch comes shortly after the uncertain future of Tiktok. Nevertheless, it is never to early to get ahead of the game. Check out these tips on how to incorporate Instagram Reels into your MS as well as a simple tutorial. 

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Writing for Your Website 101

Writing for Your Website 101

Creating content for your website can seem like an overwhelming process, especially if you’re starting from scratch. However, it does not have to be as intimidating as it seems. To help you get started, our Blue Archer team has put together these time-tested web-writing tips.

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How to Manage Remote Workers

How to Manage Remote Workers

The shift in the company landscape is one you are either used too or one that was drastically thrown upon your team. This is the future we must all get ready for as we continue to stay distant and as technology grows. Today, we will guide you through this change and take these challenges head on.

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Managing Your Brand Amid COVID-19

Managing Your Brand Amid COVID-19

As a business, it’s difficult to foresee obstacles as unprecedented as the coronavirus. For most companies, a global pandemic is uncharted territory and a force that must be faced in real-time.

Despite having little time for preparation, there are certain steps that can be taken to reassure your customers and present a positive image during uncertain times. 

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Is Web Design a Good Career?

Is Web Design a Good Career?

Web design impacts how your audience perceives your brand. The impression you make on them can either get them to remain on your page and learn about your business or leave your page and turn to a competitor. A good web design helps you keep your leads on your page, and a great web designer helps you achieve that. Let's discuss what a career in web design looks like...

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