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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

What's the Fuss Over SEO?

Let's admit that SEO has a bit of a poor stigma attached lately. From black-hat SEO companies to counterfeit link farm sites- it seems that websites will do just about anything to gain a high rating. 

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Windows 8. A Windows Wash?

If you ask me it's only a matter of time before "we the people" morph into walking touch screens. It seems like every new technology innovation is catered to the touch screen world. Windows 8 is no different.

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Quick SEO Clean-up: Optimize in No Time

Search Engine Optimization can be an overwhelming and daunting task. It almost should be; if it's super easy, you probably aren't doing it correctly. Here are some changes you can make to your site immediately to help your search engine visbility.

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The Social Media take on ROI: Reach, Opportunity, and Impact

Unless you have been living under a rock for the last 5 years, you are probably familiar with the general trend of social media marketing: an exponentially-increasing, sky-rocketing, momentous upward trend. 

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Feelin' the Free: The Importance of a Free and Open Internet

No time quite like the 4th of July to reflect on our independence and freedom, right? Clearly Google was feelin' the free on July 3rd, as they chose to remind us all of the importance of a free and open internet with their official blog post and accompanying video encouraging web users to sign their names in support of a continued free and open internet use

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