Blue Archer Blog

The following post is a the final installation in a series of posts address social media marketing. 

Today, a constant theme in marketing is the sustained balance between the pursuit of new influencers and the incorporation of tried-and-true methods.

The following post is the first installation in a series of posts addressing social media marketing. 

It is no longer possible to discuss a comprehensive marketing strategy in 2010 without bringing social media into the discussion. 

One of our clients recently asked an important question: How can members of my organization build links to our website on a personal level?

Blue Archer would like to welcome two new employees to our team at Blue Archer. Liz Williamson, Marketing Specialist, and Jenny Liu, Project Administrator, started just last week!

When I begin a new Search Engine Optimization project with a client I always tell them, "Even though you're the expert on your business and I'm the SEO expert, we must still rely on the keyword data."