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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

3 Common Marketing Mistakes

3 Common Marketing Mistakes

Building your funnel is vital to the marketing process, but so is keeping the funnel full. Some common mistakes are being made by marketers that are hurting the outreach potential. 

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Managing Your Product Backlog

Managing Your Product Backlog

Your product backlog is unique to your team, especially the process of managing it. It’s up to the owner to decide what goes on it, how it is organized, and who should administer it. Check out our feature on one software that can solve many backlog issues for product owners. 

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Want to buy in to 5G?

Want to buy in to 5G?

The next generation of wireless tech is here and is going to change how the world operates. High-speed connectivity through 5G wireless has many opportunities for the future and here is how to be a part of it.  

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Designing for Generation Z: Part 2

Designing for Generation Z: Part 2

We are expanding on the design process needed to collaborate effectively with Gen Z. Part 2 elaborates on key elements beyond personalization and entertainment and emphasizes emotion and reality. 

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Designing for Generation Z

Designing for Generation Z

Each generation possesses its own characteristics when it comes to design and spending. It’s time to create for those how to spend the most and is easy to track in terms of purchasing trends. 

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