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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Why User Experience Is So Important For Small Business

User experience and small business

Not everyone has the budget to hire every position they can think of when it comes to building their digital presence online.

This can be especially true for small business which means there is more compromise when it comes to prioritizing website needs. One thing that needs to be higher on the list, but often times is not, is user experience.

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Blue Archer's Top Blogs Of 2015

Blue Archer's Top Blogs Of 2015

Thanks to Google Analytics, and some investigation, we uncovered our most read blogs of 2015. Read on and stay tuned for even more tutorials, news, and updates for 2016. Happy New Year!

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Marketing & Web Design Trends To Keep In Mind For 2016

Marketing & Web Design Trends To Keep In Mind For 2016

2015 is coming to an end which makes us wonder what the new year will have in store. 

Those in the industry are focusing on trends and predictions to stay up-to-date in the ever changing world of technology.

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How To Advertise on Instagram (Using Facebook's Ad Manager)

How To Advertise on Instagram (Using Facebook's Ad Manager)

You may have tried out Facebook, LinkedIn, or Twitter ads, but you may be missing out by ignoring the highly visual advertising opportunities on Instagram.

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Content Marketing For The Professional Services Industry

Professional Service Industry: Content Marketing

Content marketing, while it benefits a slew of industries, can be especially crucial for the professional services sector. 

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