Sure, Google, Bing, and Yahoo! account for most of the searches site-users type on a daily basis. If you have taken the necessary steps to optimize your website, than you are most likely appearing in front of these searchers. However, there is also a separate portion of searchers who are not using general search engines for their needs. Social media platforms-generally more personal than static websites-also include search bars. Now, users are beginning to use these search bars to find more personalized results.
Here is a video from Mashable explaining just how users are searching through Twitter using the Advanced Search Option.
Are your business' tweets showing up in search options? Highlight special offers, new products or innovative services with a #hashtag. Need a full social media campaign consulting service? Contact a professional at Blue Archer today for all your website needs.