Happy Holidays! On this special day, we bring to you 5 reasons why infographics are your new best friend. These visuals and data communicative tools will guide your users into the best user experience while retaining what they absorb. 

Whether you’re looking to build or rebuild a website, this is one element of design you really should consider. 

1. Fast and easy to understand

Who doesn’t prefer graphics over long paragraphs of text? A strong, organized infographic can portray ample information. Speaking of simplicity, it is far easier to get the main point across rather than pages of information. 

Tip: A well-designed infographic makes you want to look at it. It also isn’t confusing to the average reader.

2. Convergence

Well-designed infographics can generate tons and tons of interest. If one person of high social capital enjoys a single graphic, they can make it go viral almost overnight.  Never underestimate the power of viral traffic. 

3. SEO

If your page goes viral, you’ll soon see why when checking your page rank. With viral traffic to your site, you have the potential to convert and add to your ranking on Google.

4. Visual Attraction 

As mentioned earlier, we like to see images rather than long text. These infographics attract attention.

Think about all the images and graphics on your site… why are they there? To visually appeal to the user and to generate information through a source other than words. 

5. Brand Awareness

You have freedom with your infographics, so use it to your advantage. You can implement your corporate logo just in case your graphic is used somewhere else. You deserve all the recognition! 

In today’s world, that is an important consideration for consumers. 

If you’re looking to implement unique infographics to your site, contact Blue Archer.