It’s the new way to drive traffic! Push notifications have a convergence rate 5x that of traditional email marketing. This tool will amplify your outreach to fit modern tech strategies. Are you ready for the switch? 

What is Subscribers?

Subscribers is a tool used to drive traffic to your website through push notifications. You simply plug in the JavaScript code to your site and then customize the way you want to attract users. 
This mainly happens through a pop-up window or browser plugin. 

https://subscribers.com

Users will receive notifications on their screen even if they are not on your website. These notifications can be tailored by the URL to send target consumers to a specific landing page, such as a product display window. 

The last aspect of subscribers is analyzing your marketing efforts. Subscribers provides a data analytics page to evaluate how conversions and clicks are forming. This aspect helps to decide what marketing efforts need to be changed and which need to be improved upon. 

Subscribers currently works on Chrome, Firefox, Safari Desktop, and Android mobile. 

Switching to Subscribers

This free tool is an additional marketing technique your business must utilize. Having a specific platform sending push notifications to your users not only segments your business to their attention but drives product awareness.

When internet users are browsing sites, often they are in search of something specific. However, for those who are curious explorers, they will roam and roam until they find a product or service that catches their eye.  Imagine these users leaving your site, and forgetting completely about your business. 

Now, imagine these users receiving a push notification on their laptop or mobile device advertising your brand right on their screen. Rather than them scrolling past it, this form of marketing ensures them to react by either clicking out of the notification or on it to see what you offer. 

This technique drives familiarity with your brand and product/service. When a business continually tries to put a product on a user’s screen, they are more likely to click on it and maybe make a purchase. It’s all about consistency! 

Need help implementing Subscribers on your website? Blue Archer can assist you.