You may be thinking, Google Drive is a place to store and share documents, but where does marketing come into play?

It really is a great way to share large files or public documents, the first 15 GB is free, but you can get up to 100 GB of space starting at $1.99 per month.

Check out the overview.

To answer the hypothetical marketing question, Google Drive can keep your campaign on track.

Great Features

Before we start sorting through some great marketing ideas, we will go over some of the features that Google Drive offers that makes it ideal.

• There is a mobile app 
• It is free, but if you want more space, it is also cheap
• You can control which users have what type of access to the files (who can edit, publish, ect)
• You can collaborate with your team
  • Other people editing will be displayed on the page also, and you can chat with them if you would like with the chat feature
• You have access to add-ons and apps
• Access files offline

Editorial Calendar

Editorial calendars can be used for blogging or social media. It is a great way to keep all of your posts scheduled and organized. It keeps your strategy intact even within the chaotic world of social media.

The Set-up

1. Create a Google Calendar and schedule out your posting slots
   • You can have a reoccurring item by click "event" and selecting "reoccurring". This would be great for a weekly topic that you post or blog about. 
2. Customize each slot
3. Give access to the whole team that needs access to the calendar
   • You may give some people viewing privileges only, while others can edit and add items

Read more about creating an editorial calendar here. 

You can also grab and organize previous posts with assistance from IFTTT. This will let you easily search topics you already mentioned. 

Portfolio

A portfolio is a great way to use Google Drive. You can share your work with your team or potential clients. This is especially great if you do not have your portfolio already published online. 

Read more about sharing portfolios and client specific documents here. 

Marketing Surveys

You can easily collect information while conducting surveys using Google Drive. All you have to do is set up a poll or survey and share it.

Using the form feature, you can:

• Insert progress bars
• Embed video
• Display images