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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

How Much Is Digital Marketing Worth

            Digital marketing is any form of marketing that relies on electronic media, and like any other operation within a business, it requires a budget. 

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10/3/2014 Week Recap

Have trouble staying up to date with this week's latest tech news? We have you covered.  We have reviews for two different hacking incidents involving JPMorgan and USB devices.  We'll also look into Window's debut software update, and end with a video that I hope inspires people to just put their phones down.  

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Introducing Ello: The Ad Free, Anti-Facebook Platform

Photo Courtesy of Autostraddle.com

The exclusive, invite only social platform Ello has been the talk of the town in the world of social media. This network claims to be ad free and its fans are calling it the anti-Facebook. So, why does a social media marketer care? 

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9/26/2014 Week Recap

            It’s a good day to have a good day.  Happy Friday everyone!  This week’s Friday review will look into the microeconomic industry, and more specifically, start-ups!  Irish entrepreneuers have discovered a way to create a ...

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3 Tactics Every Marketer Should Know About to Master the Mind

            Cognitive bias is the technical term deemed for the quirks and flaws that go on in the human mind.  Cognitive bias is just another way of referencing irrational thought patterns.  Believe it or not, these flaws can seriously limit your m...

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